Power of Words: 'Pimped out' remark about Chelsea bites anchor's backside

The 2008 U.S. Presidential Campaign gets hotter by the day. MSNBC's David Shuster was doing an interview, and he asked,"But doesn't it seem like Chelsea's sort of being pimped out in some weird sort of way?" Shuster was referring to Hillary Clinton's daughter's very public involvement in presidential campaigning. Shuster promptly got raked over the coals for his remark.

This is a culture thing. I hear the words 'pimped out' all the time from my daughters and their friends, though not related to the Clinton daughter. My husband bought a Chrysler 300C (with the hemi) and the first thing my older daughter said was, "Look at Daddy's pimp-mobile!"

Shuster of course should've chosen his words more carefully. But if that's the worst thing we hear as this race cooks up, we might consider ourselves lucky. And just to be completely honest, this situation offers Sen. Clinton additional free publicity for her campaign.

Judging by the charisma and success Sen. Barack Obama has demonstrated, I'd say Sen. Clinton could use all the publicity she can get.

At any rate, words count more than ever before, courtesy of the Web's capability. What we say not only reverberates globally, it remains on the Web in perpetuity.

Expert weighs in on liability for bloggers

Martin H. Samson, a partner in the New York law firm of Davidoff Malito & Hutcher LLP, is a top authority on Internet Law. He authored the Internet Library site comprising extensive analysis of over 430 court decisions shaping the law of the Web. Samson also publishes the newsletter Internet Law Update. After reading my Dec. 21 post, 'Blogs move beyond original concept, some carry liability for authors,' Samson generously shared additional information about the subject of liability. In an email, he wrote:

I have analyzed a number of lawsuits brought against bloggers in my Internet Library of Law and Court Decisions. You can find these cases in the Blog section of the Internet Library at http://www.internetlibrary.com/topics/blogs.cfm.

I have also analyzed online defamation lawsuits brought against bloggers and others as a result of online posts in the Online Defamation section of the Internet Library found at http://www.internetlibrary.com/topics/online_defamation.cfm.

As you will see from reading these cases, one of the important factors in determining the potential scope of liability is whether the blogger authored the post in question, or has merely provided a forum at which a third party can share his/her views with the public. The Communications Decency Act affords immunity to website operators, such as bloggers, that are not afforded to those who publish offline.

As both professional journalists and laymen turn to the popular blog format to express opinions, we should be mindful there's legal turf to maneuver. Samson's site is an excellent resource for anyone interested in publishing on the Web.

(posted by Kay B. Day, Feb. 5, 2008)

Web Savvy will go another round with focus on tech and content opportunities

I just mailed the new contract for my column Web Savvy to continue at The Writer. I was thrilled the editors are pleased with the response to my column because I’m passionate about the opportunities technology is opening up for writers. In coming months, I’ll cover a variety of topics and hopefully, find an expert (top bloggers who'd like some exposure, where are you?) who will help explain basics for writers who want to learn about using video to help tell stories. Digital recorders, backup programs, SEO and even favicons are all on my planned content list.

When I bought my first computer at the urging of my husband, I hung onto my word processor. I figured if I didn’t like the computer, I still had a backup. Needless to say, I never used the backup. For me, the computer has really allowed me to expand the services I offer clients in ways I never envisioned. Recently, I discussed with a client the possibility of live blogging an election event. I routinely use video for my posts, and I have become fairly adept at taking still photos. In the early days of freelancing, I never thought I’d do any of that because a lot of the technology didn’t exist yet. I admit I really enjoy learning new things and seeing results of my trial and error attempts when I'm trying out a new program.

The other day my daughter came home and told me she’s thinking about majoring in English. That’s what I did. My daughter likes to write, but I told her the truth—major in multimedia and minor in English. You have to master the language, but you also need to know something about the different options for content.

As publications focus on Web content, opportunities and challenges will continue to arise. I plan to track them diligently for you twice a month at Web Savvy.

Along with a team of writers, I also do a 3x weekly column for Beneath the Brand. If you haven’t read articles there, take a look. The site is an amazing resource for those who want to learn about or work in marketing or advertising.

Today’s writer, regardless of specialty, needs to be savvy about the Web. It goes without saying we also need to be savvy about the language. I view the words as the linchpin, but you can really broaden their impact with a little Web savvy.